About At Face Value
Honest beauty, real techniques, and makeup that enhances—not hides.
The Beginning
At Face Value started with a lifelong love of makeup—one that began long before I really knew what I was doing.
From sitting and watching my mum do her makeup to eventually “borrowing” (stealing) her products, it quickly became something I was completely drawn to. Safe to say, I’ve basically had a winged liner on since birth.
Hi, I'm Zara!
Growing up, things weren’t always easy. Like a lot of people, I dealt with bullying and struggled with my confidence.
Makeup became more than just something fun. It became a way to feel more like myself again. Not to hide who I was, but to enhance what was already there and feel more in control of how I showed up.
That’s where my approach to beauty really comes from.
Growing up, things weren’t always easy. Like a lot of people, I dealt with bullying and struggled with my confidence.
Makeup became more than just something fun. It became a way to feel more like myself again. Not to hide who I was, but to enhance what was already there and feel more in control of how I showed up.
That’s where my approach to beauty really comes from.
Hi, I'm Zara!
Our Mission
After working in the makeup industry for the past three years, I’ve seen how overwhelming and unrealistic beauty can feel.
There’s constant pressure to buy more, do more, and look a certain way—and honestly, a lot of it just isn’t necessary.
At Face Value was created to cut through that.
Real Conversation About Beauty and Trends
We vow to discuss all things beauty and current, encouraging people to explore their individuality through the creative outlet within makeup.
No-BS Approach
We have a 'No-BS' policy, ensuring that our views are always consistent with our true values, never conforming to societal norms.
Makeup That Enhances, Not Hides
We create makeup looks that work for you. Your skin, your features and enhance your natural beauty. Elavating your confidence is key.
Freelance Makeup Artist Services
Offering professional freelance makeup services focused on enhancing your natural features, not covering them.
Specialising in:
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Natural makeup
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Soft glam looks
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Skin-focused finishes
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Occasion and event makeup
Every look is tailored to you—so you still feel like yourself, just more confident.
Discover Yourself At Face Value
Explore honest beauty, learn what actually works, or book makeup tailored to you.
Blogs
Makeup Artistry
Education
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